Hooch Review
The Hooch app is a rewards app for travel, dining, and entertainment which earns ‘TAP Dollars’ which can be redeemed for gift cards.
- Dine at participating restaurants and bars and earn 5% back in TAP Dollars. There seems to be a focus on bars.
- Use your linked card at participating brands and earn 1% back in TAP Dollars instantly:
- Uber
- iTunes
- Starbucks
- Domino’s
- Netflix
- Shake Shack
- Chipotle
- Mexican Grill
- Spotify
- Audible
- Redbox
- UberEATS
- Hulu
- In-N-Out
- They also offer hotel booking portal, promising ‘up to 70% off’.
Paid Hooch Tiers
They offer various tiers above the standard free option. Here’s how Hooch describes it:
- HOOCH FREE: Free to download and join; simply connect your credit card(s) to verify transactions and start earning. Members receive up to 10% back on eligible purchases as well as access to unpublished hotel rates up to 70% lower than publicly available rates, for a limited time.
- HOOCH PLUS (HOOCH+): Upgrade for $9.99/month, and receive 1 free drink every day, up to 10% back on eligible purchases plus applicable bonus earnings subject to availability, and permanent access to lowest unpublished hotel rates.
- HOOCH BLACK: Upgrade for $295/year and receive 1 free drink every day with additional premium venues and cocktail options, up to 10% back on eligible purchases, permanent access to lowest unpublished hotel rates, access to special events, ticket giveaways, luxury brand discounts, and celeb experiences. Learn more here.
Redeeming Rewards
Each TAP Dollar is worth $1 toward gift card redemptions. They have hundreds of gift card options including Walmart, Target, Uber, eBay, Home Depot, Starbucks, and more. They advertise as having Amazon too, but I can’t find it.
You need a minimum of $10 or $15 (depending on the brand) to redeem for gift cards, so you’ll have to earn something organically before being able to cash out. Walmart and Target both have a $10 minimum.
Referral Offer
Hooch also offers $5 when you refer friends. New members also start off with a $5 bonus after linking an account.
Here’s my referral link, thanks to anyone who uses it. (For the record, you can signup without a referral and get the same $5 bonus too.)
Our Verdict
There are lots of card-link travel and dining apps, I haven’t compared well to see how their cashback rates stack up. I’m guessing the dining rates are similar to what’s found on other platforms, so might not be very enticing.
The free drinks on the paid Hooch tiers look interesting – for $9.99 per month you can get a free drink every day. There must be some gotchas there that I’m missing as it seems too lucrative for someone who drinks regularly. (Please drink responsibly.) I didn’t signup for the paid level, but it looks like they are offering me free drinks – maybe they give everyone one at signup? I’m not really sure, not near any of the drink establishments to try it out.
The 1% back card-link program also looks interesting. Most of the brands are things like Netflix that 1% back won’t get you much, but some might find UberEATS or the restaurants interesting.
You’ll want to link the account which you’ll be using for the card link program (e.g. CSR for dining). They require giving login credentials; you can’t just input the card number. Hooch uses the Plaid backend. We’ll add this program to our Complete List of Card-Linked Reward Programs.
Important note: the restaurants available are only in the following areas: Los Angeles, San Francisco, Miami, Hong Kong, Dallas, Austin. The biggest draw here are for restaurants, and it may not be worth signing up if you don’t frequent those areas.
View Comments (43)
Okay guys here's a good DP for Android folks!
If you get the app, you can use a promo code to sign up for $1/first month. However if you use a card on your Google Pay that has a limit of $1, the second month charge doesn't go through. At this point, you can get another $1 month by repeating the process! (I used a BoA debit card with a $1 daily transaction limit).
Hooch is great for NYC. Decent number cocktails at many places! You basically have to find a bar on the app and then you'll have to show the app to the bartender. Beware the Android app is terribly slow for some reason and doesn't work at all. Moreover, at least on Android, they force you to use Google Pay. There may be a way to get around it because the app is poorly designed but I'm not sure yet.
Also the $1 for the first month doesn't seem to be working on iOS. Also not all bartenders may be aware of Hooch, but the manager definitely is. Don't forget to tip!
These offers are always tempting, but I'm not giving away all my credit card data for a few measly bucks.
RIP old Hooch.
This app used to be crazy good back in the day. Monthly $10 subscription that got you one free drink per day at a bunch of different bars. One free drink would pay the subscription fee.
Not sure about this pivot...
I first read this to mean for $10 a month you could get 1 drink a day at Starbucks or Chipotle, etc. and I too thought it would blowup - I guess I'll wait and see how this works for others given the specific geographies.
I am also guessing that they see every transaction on a linked card and this is how they pay for the service...
I'm willing to pay $9.95 for a free drink per day but I'm not really willing to give any credit card login info. I run into a wall and can't see how to get further into the app without doing this.
This app just kept crashing on my phone, I can't go beyond linking card.
Why the f@ck they need my bank login info? Hard pass
Added a note now about the login credential requirement.
What backend does it use?
Plaid.
Thanks, I'll add a note
Plaid is the card security back end, rather than the rewards network back end if that makes sense
ahh, okay
looks like it requires bank login credentials
Yeah, personally, I'm more comfortable giving in a bank which only has credit cards from me, not deposit accounts. Let me clarify in the post that it requires login credentials.
Can this be used in conjunction with other card link programs?