[Expired] Rakuten: Earn 105% Back On Norton & LifeLock (Stack With Amex Offer For Moneymaker)

Update 1/20/25: Now 105% back.

Update 7/29/24: Available again.

Update 7/15/24: Deal is back on Rakuten to get 95% back on Norton and on Lifelock. There is an Amex Offer out there for 20% back on Norton and a Chase Offer for 15% back on Norton.

The Offer

Direct link to offer

  • Shopping portal Rakuten/eBates is offering 95% cash back on LifeLock purchases

Our Verdict

Rakuten cashback can be converted into American Express Membership Rewards points. LifeLock Ultimate Plus Plan is the most expensive plan, this will cost $296.90 and you’d earn $267.21 or 26,721 MR rewards points. This works out to be 1.11¢ per point. New Rakuten members can get another 3,000 points for signing up as well.

Personally this is an easy pass for me, too much room for something to go wrong and I don’t really want to have to deal with that for a very slight profit. Others (especially people that value MR points highly) will find this worth doing.

Post history:

  • Update 6/17/24: Available again.
  • Update 4/22/24: Available again.
  • Update 2/28/24: Available again.
  • Update 2/11/24: Available again. Amex offer is 20% back currently.
  • Update 9/4/23: 95x back on Rakuten for Norton, Lifelock, NordVPN. Also check for a Chase Offer, Amex Offer for Norton, and for any Fidelity Bloom offers. If you have the Amex business card offer for 25% back, you can buy the $200 Norton plan and turn this into a $40 moneymaker. Can be worth more if you value Rakuten points at more than one-cent-per-point. (ht mms82 on Reddit)
  • Update 7/10/23: 95x back on Lifelock, Norton, NordVPN. Also check for a Chase Offer, Amex Offer for Norton, and for any Fidelity Bloom offers. (ht Matt)
  • Update 5/14/23: 95x back on Lifelock. Same offer for Norton. You might also have 10% back with Chase Offer or 20% back with Amex Offer. (Not sure if there’s still a Fidelity Bloom offer.)
  • Update 3/25/25: 95x again in app.
  • Update 3/17/23: Showing 95x again in the Rakuten app only (not sure if the Amex Offer or Fidelity Bloom offer is still around). ( ht FIRE_2045)
  • Update 1/22/23: Showing 95x now in the Rakuten app only. There’s also an Amex Offer for 4x per dollar. (ht Future_Car9082) Or you can get 20% back with Fidelity Bloom. (ht TDD)
  • Update 10/10/22: Showing as 95% for some.
  • Update 9/5/22: It’s back/still at 90%  now. Some are seeing a targeted offer from Rakuten for 95%, today only
  • Update 6/1/22: Deal is back at 90%.
  • Update 4/15/22: Deal is back at 90%.
  • Update 2/21/22: Back again at 95% this time (up from 90%). Hat tip Kris
  • Update 2/19/22: Back again.
  • Update 1/30/22: Back again
  • Update 11/16/21: Back again
  • Update 11/11/21: Available again (not sure if the $20 Chase Offer is still around)
  • Update 6/13/21: Available again, 90% available via App.
  • Update 2/15/21: Available again.
  • Update 12/20/20: Available again.
  • Update 11/30/20: Deal is back at the 90% level.
  • Update 11/26/20: Deal got better now with 100% back, highest ever. (It’s also a good time to signup now for Rakuten at $40 signup bonus.) Hat tip to reader Brick
  • Update 11/12/20: This is back again, as well as the $20 Chase Offer/Bank Amerideal. Hat tip to FM
  • Update 10/14/20: This is back. There is also a Chase offer / Bank Amerideals for $20 back, making it even better. Hat tip to Matthew
  • Update 9/5/20: This is back. Hat tip to SDubbs
  • Update 8/18/20: This is back. Hat tip to SDubbs

View Comments (356)

  • Yesterday there was a 10% rakuten bonus in place hence the appearance of 105% back. It was made up of 95% plus 10%

  • Just did this deal. Rakuten says the shopping trip tracked. Even at 90% off + 25% from my amex card that should equal a roughly $35.98 moneymaker.

    It should be mentioned you can update your payment info online. Go to the upper right-hand corner to My account -> Billing Information and you should be able to change it there. I was able to remove the AMEX card I used to buy the annual subscription and replace it with a virtual card number from Capital one (that I promptly deleted). No needing to worry about cancelling my subscription next year.

    • For cash back purposes, Rakuten considers Lifelock a separate merchant from Norton Security & Antivirus products, so you can get a Rakuten bonus on both Lifelock and Norton Antivirus one time each. Note too that if you have received a bonus on one Norton Antivirus product, you can't get it again on a different Norton Antivirus product. For example, I received a bonus on an Antivirus Plus subscription a couple of years ago, but then was recently denied cash back for a Norton 360 subscription. Rakuten CS confirmed the previous subscription was the reason for the denial.

      That said, Norton's got a 60-day refund policy, so there's no risk in trying to get a duplicate purchase to track.

  • Unintended consequences: requires time spent getting the Norton crap off your machine, and stopping the spam.

  • Good Luck with canceling it after a year. LOL, you have to talk with an AI for hours to get a Real agent online. since you cant cancel this online.

    • No you don't. For years now, you have been able to turn off automatic renewal in settings. It'll end in a year. At least in my state, maybe it's not visible in all jurisdictions.