American Express Sending Some Platinum Cardholders $100 Gift Cards (#AmExAppreciates)

American Express is sending out giftcards to some Platinum cardholders as part of their #AmExAppreciates program. This round seems to be focused on Charles Tyrwhitt. As with past offers there doesn’t seem to be anything specified that causes a cardholder to be targeted (e.g. not by card held length or spend on the card).

 

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Old Bones
Old Bones (@guest_1642463)
June 26, 2023 23:13

Member since 94… nothing 😥

Skip
Skip (@guest_1642442)
June 26, 2023 22:34

Customer loyalty has become so similar and diluted among competing brands, customers get lost in the “sleeves out of your vest” hype. Loyalty gurus tout data analysis and personalization yet still spell my name wrong on occasion. Time to up their game!

Jake from MSP
Jake from MSP (@guest_1643049)
June 27, 2023 22:55

I have no idea what “sleeves out of your vest” means

C
C (@guest_1642388)
June 26, 2023 20:58

I got that last year. This weekend I got a $100 to an online steak order company – No min to buy but $25 for shipping unless you spend $200. I’ve been a member since 1996.

Yongho Kim
Yongho Kim (@guest_1642154)
June 26, 2023 14:37

Wait, this is not an appreciation gift card. This is just the typical amex offers advertising. Amex regularly gives “spend x, get x back” promos. This is a “spend $100, get $100 back” promo. Except there’s no way you can just spend $100 at this brand since they are so expensive. So it’s just a $100 discount.

If this $100 prono was just stuck in your amex app’s “offers” tab, people would have ignored it..instead, the merchant paid amex extra to send the promo coupons via mail, and it got a little bit more attention.

Justin
Justin (@guest_1642197)
June 26, 2023 15:57

There are plenty of things under $100. They have a sweater that I like for $70. Ties are $50 each. T shirts are as cheap as $30.

Yongho Kim
Yongho Kim (@guest_1642223)
June 26, 2023 16:22

Oh my bad, based on how amex described it, i assumed it was an expensive dress suits company. Thanks

cxxpsu
cxxpsu (@guest_1642249)
June 26, 2023 16:38

I did once receive a $200 Tiffany discount code from Amex, which matched what you said..

John
John (@guest_1642104)
June 26, 2023 13:25

Lots of people talking about how long they’ve been a cardholder. I imagine it’s about money spent not length of time.

SR
SR (@guest_1642047)
June 26, 2023 11:58

I haven’t received this yet but received it previously. I called them because I was not happy to be given a gift to a men’s store gift card where I can’t buy anything for myself as the cardholder but I see they’re continuing it…

C
C (@guest_1642390)
June 26, 2023 20:59
  SR

They have women’s clothing as well

ST
ST (@guest_1641952)
June 26, 2023 08:22

0/13

alan belsky
alan belsky (@guest_1641754)
June 25, 2023 20:24

I got $150!

J
J (@guest_1641565)
June 25, 2023 15:14

Been an Amex platinum personal and biz cardholder for years since 2016 and have never once received a “gift” from them.

Matt Katakis
Matt Katakis (@guest_1641806)
June 25, 2023 22:38
  J

That’s not that long. Many of us have been longer and not received anything.

Shana
Shana (@guest_1641857)
June 26, 2023 01:30
  J

My husband has had (and used) his platinum card since 1990 and has never received one either.

john roberts
john roberts (@guest_1641984)
June 26, 2023 09:50
  J

i have been a member since `1983 and I have never been targeted for a gift from them either.

Andy
Andy (@guest_1641550)
June 25, 2023 14:44

Dang… canceled Plat a while back, although I probably wouldn’t receive this offer anyway . Never have