After much testing and pilot programs Lyft has launched a new membership program called ‘Lyft Pink‘. Lyft Pink costs $19.99 per month and comes with the following benefits:
- 15% off all car rides
- 3 complimentary bike or scooter rides (30 minutes maximum) per month
- Priority airport pick ups
- 3 free cancellations per month
- No lost & found fees
- Surprise offers
Main benefit is really the 15% discount. You basically need to spend $133.33 per month on Lyft rides to come out ahead if you value the other benefits at $0. Personally I don’t like to be locked into a specific ride sharing program so will be giving this a miss.
